Session 1: The Partnership Ecosystem and the Case for Partnership[MP4] [0:13:55] [2014/04/09]Independent software vendors (ISVs) may choose to build partnerships to grow their business, but different partnership arrangements work for different organizations. When building your partnership…
Session 2: Building a partnership plan[MP4] [0:18:06] [2014/04/02]To build any business partnership, you need to do your homework! Building a partnership has many rewards, but the process does take a clear strategy and dedicated effort. Join Diana Kreklow and Gail…
Session 3: Building a partner channel[MP4] [0:18:00] [2014/04/02]Many independent software vendors (ISVs) are interested in recruiting partners to sell or integrate their products. Some develop outstandingly successful partnerships; some founder on…
Session 4: Revenue recognition and channel implications[MP4] [0:14:42] [2014/04/02]Too often, independent software vendors (ISVs) that want to build successful channel partnerships overlook a key element: how to recognize influenced revenue and compensate channel partners…
Session 5: Operationalizing a partner channel[MP4] [0:13:42] [2014/04/02]Many independent software vendors (ISVs) aim to recruit partners to sell or integrate their products. All too often, these channel partnerships suffer needlessly from a lack of long-term strategic…